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Expert articles, deep dives and current insights from the world of AI development, SaaS and digital transformation.

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Shopify, Shopware, or WooCommerce? Ecommerce Platform Comparison 2026
Portal & E-Commerce

Shopify, Shopware, or WooCommerce? Ecommerce Platform Comparison 2026

Shopify, Shopware, or WooCommerce: which ecommerce platform fits your online store in 2026? A balanced comparison of cost, hosting, flexibility, and target audience with vendor pricing and a clear comparison table.

Alexander Weipprecht 7 min 27 October 2026 34
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Server-Side Tracking & Consent Mode v2: GDPR-Compliant Conversion Measurement
Online-Marketing & Ads

Server-Side Tracking & Consent Mode v2: GDPR-Compliant Conversion Measurement

Cookie blocking and the GDPR make classic browser tracking unreliable. Server-side tracking and Google Consent Mode v2 close the gap: how the four consent signals work, what the server container does, and why Consent Mode v2 has been mandatory in the EEA since March 2024.

Alexander Weipprecht 7 min 20 October 2026 57
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What Does Software Development Cost? Prices, Hourly Rates & Factors 2026
Software- & SaaS-Entwicklung

What Does Software Development Cost? Prices, Hourly Rates & Factors 2026

What does software development cost in 2026? Documented hourly rates (Freelancer-Kompass: 103 euros) and daily rates (BDU consulting: 1,300 euros), the key cost factors, and fixed price vs. time and material, plus a clear answer to why there is no flat price.

Alexander Weipprecht 7 min 13 October 2026 94
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What Is Agentic AI? The 2026 AI Trend Explained
KI & Automatisierung

What Is Agentic AI? The 2026 AI Trend Explained

Agentic AI is the 2026 AI trend: systems that pursue goals independently with minimal oversight, plan their own workflow, and act through tools. Definition, distinction from generative AI and classic agents, examples, and EU AI Act obligations, backed by tier-1 sources.

Alexander Weipprecht 9 min 06 October 2026 91
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WordPress Maintenance: Cost, Services, and Why It Is Essential
Webdesign & Webentwicklung

WordPress Maintenance: Cost, Services, and Why It Is Essential

WordPress maintenance keeps updates, backups, security, and performance current. Why it is essential given roughly 42% market share and more than 11,300 new vulnerabilities in 2025, what services a maintenance contract covers, and what it costs, with a comparison table and FAQ.

Alexander Weipprecht 7 min 29 September 2026 87
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SEA vs. SEO: When Paid Ads Pay Off, When Organic Search Wins
Online-Marketing & Ads

SEA vs. SEO: When Paid Ads Pay Off, When Organic Search Wins

SEA delivers clicks from day one but costs per click. SEO takes months to build but then carries without a click price. This comparison covers cost, time horizon, and when each channel wins.

Alexander Weipprecht 7 min 22 September 2026 104
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Custom Software vs. Off-the-Shelf Software: When Building Your Own Pays Off
Software- & SaaS-Entwicklung

Custom Software vs. Off-the-Shelf Software: When Building Your Own Pays Off

Off-the-shelf software or SaaS for interchangeable standard processes, custom software for competitively critical workflows, with definitions from Gabler, TCO logic from Gartner, a comparison table, and clear decision criteria.

Alexander Weipprecht 7 min 15 September 2026 204
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On-Page SEO Checklist: Optimizing Pages Technically and by Content
SEO, GEO & Content-Marketing

On-Page SEO Checklist: Optimizing Pages Technically and by Content

A practical on-page SEO checklist based on official Google documentation: title and meta description, heading structure, content quality, internal linking, and technical basics from mobile-first to Core Web Vitals.

Alexander Weipprecht 7 min 08 September 2026 167
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Having an Online Store Built: Costs, Process & What Matters in 2026
Portal & E-Commerce

Having an Online Store Built: Costs, Process & What Matters in 2026

What does it cost to have an online store built, which shop system fits your project, and which legal obligations apply in 2026? This guide explains shop systems, cost factors, ongoing costs, the project process, and the key obligations from legal notices to the right of withdrawal.

Alexander Weipprecht 7 min 01 September 2026 126
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EU AI Act: Deadlines 2026 & 2027 (Which Obligations Apply When)
KI & EU AI Act

EU AI Act: Deadlines 2026 & 2027 (Which Obligations Apply When)

The AI Act does not apply from a single date but in stages. This overview shows which obligations have applied since 2025 and what follows on August 2, 2026 and 2027, exactly as set out in Article 113.

Alexander Weipprecht 7 min 25 August 2026 137
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Core Web Vitals & PageSpeed: Why Slow Pages Cost You Customers & Rankings
Webdesign & Webentwicklung

Core Web Vitals & PageSpeed: Why Slow Pages Cost You Customers & Rankings

What LCP, INP and CLS measure, which thresholds count as good, and why slow pages cost rankings and conversions, with concrete optimization levers based on web.dev.

Alexander Weipprecht 7 min 18 August 2026 127
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RAG System for Businesses: Your Own Knowledge Base With AI (GDPR Compliant)
KI & Automatisierung

RAG System for Businesses: Your Own Knowledge Base With AI (GDPR Compliant)

How a RAG system connects your own company knowledge to a language model, reduces hallucinations, and what the Data Protection Conference (DSK) requires for GDPR compliant use.

Alexander Weipprecht 6 min 11 August 2026 129
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All images in this overview are AI-generated illustrations.AI transparency

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